The Food Trust, Partnership for a Healthier America, Philadelphia Water Dept launch Drink Up Philly campaign

Philadelphia launches the first citywide initiative as part of a far-reaching national effort to encourage people to drink more water every day.
 
PHILADELPHIA, Pa. (May 8, 2014) – The Food Trust joined The Partnership for a Healthier America (PHA), officials from the Philadelphia Department of Public Health, Philadelphia Water Department and other partners to announce Drink Up Philly, an initiative to encourage Philadelphia residents to make a choice to improve their health and well-being: drink more water.
 
This is the first citywide roll-out of the national Drink Up effort led by PHA which has already engaged millions of people and brought together supporters from the public and private sector.
 
The initiative is designed to increase the availability and marketing of water in Philadelphia through The Food Trust’s network of corner stores, schools, farmers’ markets, and Night Market events, reaching more than half a million residents with the message that water is a healthy choice.
 
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