The New York Times
Taped on the glass refrigerator doors were signs warning customers about the calories contained in the products inside. “Did you know it takes 65 minutes of dancing to work off a bottle of soda?” one said. The signs are part of the healthy corner store initiative sponsored by the Food Trust, a local nonprofit that works to promote nutritious food and coordinates closely with the city. (“Choose water!” urged another, handwritten sign.)
Many urban residents do their shopping in corner stores, and the Food Trust certifies stores, helping them find and sell healthier foods.
“We don’t do much with campaigns to decrease soda,” said John Weidman, the organization’s deputy executive director. “These guys have such small profit margins that you have to couch everything in terms of, ‘This will help your bottom line.’ ” In other words, the organization doesn’t urge stores to stop selling soda. Instead, he said, the goal is to nudge customers toward healthier options, like water and low-fat milk. “It’s mostly about getting them to try healthier alternatives,” he said.
Young Leaders for a Healthier Generation
GSK and The Philadelphia Foundation announced the award of a three-year, $5 million charitable grant to Get HYPE Philly!, a collective of 10 nonprofits headed by The Food Trust. Working together, the nonprofits will focus on enabling Philadelphia teens to eat healthy, exercise and build healthier communities. The grant is from a fund established by GSK in 2011 to benefit young people in the City of Philadelphia, and is administered by The Philadelphia Foundation.
For more information visit: gethypephilly.org
Inside Track continues a series of interviews with members of the Strategic Advisory Committee of Voices for Healthy Kids, a joint initiative of the Robert Wood Johnson Foundation and American Heart Association, exploring their various contributions to the fight against childhood obesity.
PreventObesity.net Leader Dwayne Wharton was born and raised in Philadelphia and grew up in a community that was, as he recalls, “uneven.”
Read more here.