Hung Vuong Supermarket prioritizes serving fresh and high-quality produce to their community, with a mission statement of “Fresh Quality for a Better Community!”

Hung Vuong Supermarket is an immigrant-owned Philadelphia-area grocery store chain specializing in Asian food, fresh produce, meat, and seafood. Originally a single store, the supermarket has since expanded into 3 locations: South Philadelphia, Northeast Philadelphia, and Cherry Hill, NJ. Hung Vuong employs hundreds of workers and provides skills and jobs training to many employees.

Funding from the Pennsylvania Fresh Food Financing Initiative supported the expansion of Hung Vuong’s delivery capacity, which is now offered anywhere within an hour drive of the store. This expansion has increased access to healthy, affordable, and culturally relevant foods to low-income, senior, and Asian communities around Philadelphia, and has given Hung Vuong Supermarket the competitive advantage they needed during the COVID-19 pandemic against larger, corporate supermarkets.

Owner: Defu Liu
County: Philadelphia County
Region: Southeast
Geographical context: Urban
Date Funded: October 2021

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